About Us

PRO-preneur is the brainchild of Ray Silverstein, a nationally recognized small business expert and former CEO twice over. He is the author of two business books, The Best Secrets of Great Small Businesses, and The Small Business Survival Guide, and is a blogger for the Phoenix Business Journal. Ray recently became aware there are roughly 75 million businesses in America today, 65 million of them have only one employee.

Ray’s understanding of the power of peer groups dates back to the 1980s, when—as the CEO of a hand tool manufacturing business—he joined one of the earliest mastermind groups. Using the knowledge he acquired there, he grew his company into a multi-million dollar operation, then sold it in 1993 to create his own peer group network, PRO President’s Resource Organization. Applying that understanding to the microbusiness owners and solopreneurs is what PRO-preneur is designed to engage.

For more than two decades, Ray has helped companies grow via his PRO peer groups, which are geared to companies with 20-200 employees. During this time, he has received countless requests for help from self-employed professionals who also sought business guidance and peer group support, but didn’t fit the PRO mold.

For years, Ray promised himself that he would develop a program targeted to underserved solopreneurs. That program is here. The time is now.

Zen Benefiel has joined Ray, bringing a large skill set and some technical abilities along with a couple of Master’s degrees in Business and lots of possibilities coagulated. Zen is an advocate for entrepreneurs and small business owners, including writing business curriculum and teaching business plan writing classes in the past.

Zen has authored numerous books, including How to Grow Your Business Using LinkedIn, served on the BoD of the Association for Training and Developments’s (previously ASTD) Valley of the Sun Chapter. He hosted a series of television shows about overcoming fears on the way to success in the early 90s. He was labeled a ‘possibilities coagulator’ by author/consultant Dudley Lynch, facilitating the process of putting people, places and things together. He’s committed to serving others.

If you’re looking for sound, proven ways to grow your business and connect with success, Ray and Zen would love to hear from you…. Guru@PRO-preneur.guru

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